'My 2012' Campaign

Pencil was asked to cast the global advertising campaign to launch the Stella McCartney/Adidas ‘My 2012’ collection.  We scoured the UK to find 12 exceptional young women who married beauty with talent.  The girls also featured in a behind the scenes short film – My 2012 by Adidas by Stella McCartney. 

-

Photography and film: Harley Weir
www.stellamccartney.co.uk
2011